Goodwill messages are always appreciated. These are not like other messages that says Yes or No to the reader related to the business, Goodwill messages meant to build Goodwill. These Types of Goodwill letters build relationship because they often come as a surprise.
Goodwill letters are not like business letters that are sent for a particular purpose.Here are the 5S of Goodwill messages:
- Be selfless: A polite and sincere thank you to a customer should not include any advertisement.
- Be specific: Instead of vauge statements you should include special details.
- Be sincere: Show your feeling honestly using everyday language.
- Be spontaneous: Try that message look spontaneous and fresh.
- Be short: Goodwill message are fairly breif
Goodwill Letters are the only letters that permit you to begin with I and We. begin your letters very effectively because these letters express feeling of writer.
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